Are you ready to dive into the fascinating world of biology to explore the mysteries of life and discover the building blocks of living organisms? Bachelor of Biological Sciences is the perfect fit for you!

If you’re more interested in discovering mysteries of human body and exploring new ways to fight diseases, Bachelor of Biomedical Sciences would be a good choice for you. 

Choosing an undeclared major in JS1805 Biomedical Sciences allows you the flexibility to explore both fields before making a decision, ensuring that you select the path that truly resonates with your career goals and personal interests. Embrace the opportunity to discover your passion and shape your future in the captivating realms of biological and biomedical sciences!

Applicants of this programme will be considered for admission to first-year studies at the Department of Biomedical Sciences. Students will enter a major (current major options: Biological Sciences; Biomedical Sciences) after one year of study (Semester A & Semester B of the first year study). The top 40% of students# will have a free choice of majors offered by the Department. The other 60% of students will be allocated a major within the Department, subject to the availability of places and the selection criteria set by individual majors.

# based on CGPA with no failed grades and completion of at least 30 credit units including College/Department required courses

Applicants eligible for advanced standing entry may submit an application to the following programme:

BSc Biological Sciences (admission code: 1701A)

For details about the curriculum structure of the programme, please visit the Undergraduate Catalogue.

The Department of Biomedical Sciences was established in January 2014 to develop strategic growth areas in the life sciences. It has the aim of becoming a leading centre for biomedical education and cutting-edge research on life and biomedical science. The Department provides programmes that best equip graduates for future careers in healthcare, pharmaceutical, biotech and related industries. It currently offers two undergraduate majors, MSc in Health Sciences and Management, and MPhil and PhD research degree programmes in a stimulating teaching, learning and research environment.

The Department of Biomedical Sciences offers two undergraduate majors:

•    BSc Biological Sciences
•    BSc Biomedical Sciences

The Biological Sciences major aims to nurture students to embark on scientific research, educational, professional or technical career after graduation. We provide a rigorous, broad-spectrum curriculum combined with specialization in major fields of biology such as cancer biology, nanobiotechnology, regenerative medicine, microbiology and neurobiology. The programme presents an in-depth study of biomedical and life sciences, with courses ranging from bioinformatics to biochemistry, genetics, cellular & molecular biology and immunology. With the two tailor-made practical courses as well as opportunities in research rotations and projects, students will gain a thorough understanding of how science is done with advanced technologies including omics & genome editing and state-of-the-art equipment in our research laboratories. It also nurtures students who are interested in pursuing postgraduate research training and undertaking a broad range of science-based careers.

The Biomedical Sciences major emphasizes the integration of basic fundamental knowledge in biomedical sciences with investigative skills and state-of-the-art technologies to enable students to understand the causes and diagnoses and treatments of human disorders and diseases. The programme is designed to prepare graduates for employment in medical & diagnostic laboratories, medical device & biotech/pharmaceutical industries and research. Our unique industry-informed curriculum provides students with extensive exposure to medical laboratory technology, modern biotechnology, and medical lab/industrial training opportunities through our strategic partnership with the healthcare and medical laboratory sectors as well as biotech & pharmaceutical industries.

Clinical/Industrial Attachments and Study Trips

Our undergraduate programme is dedicated not only to disseminating knowledge to students, but also to providing opportunities and experience in the real-world environment, including practical sessions, clinical/industrial attachments, internship scheme, student exchange programmes and study trips. Students will be able to develop and apply their knowledge and receive insights on industry skills from experts in the field.

Career Prospects

Medical and Health Services

Diagnostics sector in medical and health industries

Medical devices sector in the health industry

Pharmaceutical and laboratory instrumentation industries

Education and Research

Professors/lecturers in universities

Principle investigators in universities and non-profit research institutes

Scientists/researchers in pharmaceutical and biotech R&D industries

Management and Consultant

Product marketing and sales

Consultancy servicesLaboratory management

Clinical trials management

Government

Environmental Protection Department

Department of Food and Health

Agriculture, Fisheries and Conservation Department

Others

Patent law firm

Public health

Journalism

Resources and Facilities

You’ll work alongside excellent professors and researchers to acquire a variety of knowledge covering different areas of biology, life sciences and biomedical sciences.  You'll also engage in dynamic classroom discussions and participate in lab practicals that will help you develop a deep understanding of the subject.  Our programmes also offer a unique blend of theoretical and practical training, designed to prepare you for a career in the ever-evolving field of biomedical sciences. Our top-notch faculty and scientists with excellent research achievements will provide supervision to you for conducting cutting-edge research or project study at our state-of-the-art laboratories including electrophysiology and in vivo imaging, and anatomical, genetic, molecular and cellular tools to address challenges in the biomedical sciences.

Department of Biomedical Sciences 
Undergraduate Catalogue 
CityUHK Scholarships for Hong Kong Talents 
CityUHK Talents Programme 

The BBA Global Operations Management (GOM) programme aims to enable students to develop their analytical abilities, problem-solving skills, and technical competence in operations management, operations strategy, and supply chain management in a global context. Many companies are multi-national corporations and serve multiple global markets with products sourced and produced across many continents. In this increasingly interconnected and interdependent global economy, the process of delivering supplies and goods from one place to another is accomplished through technological innovation. The programme provides students with an integrated curriculum combining general business foundation and advanced management topics to prepare them for managerial positions in a global economy. Students will develop a critical appreciation of the roles and impact of operations and supply chain management on the success and growth of an organization. A strategic understanding of how global operations and supply chain, through planning, sourcing, making, delivering, and returning products and services to global businesses and their customers, can achieve competitive advantages. The programme enables students to diagnose operational and business problems, develop and implement solutions for various kinds of multi-national organizations in the financial, commercial, and service sectors.

學習如何以卓越的營運方法提升商業效能。課程包括學習設計及優化企業業務流程等，讓同學能有效運用人力、資金、時間、科技等資源，以創造最大的可持續利潤價值，實現卓越營運

透過實踐及學習一流企業所具備的成功因素及技術，令你對企業營運有更深入的了解

涵蓋不同行業面對的營運難題，確保畢業生具備足夠的營運知識及技能，將來於本地甚至國際層面上，管理多元化的企業營運以協助企業有效地提升其競爭力

提供實習機會，讓同學能學以致用，幫助你在管理培訓生、營運經理、營運分析師、項目經理的職業上作準備

BBA Global Operations Management offers you:

1. Develop your analytical abilities, problem-solving skills, and technical competence in operations management, operations strategy, and supply chain management in a global context
2. Develop a critical appreciation of the roles and impact of operations and supply chain management on the success and growth of an organization. 
3. A strategic understanding of how global operations and supply chain, through planning, sourcing, making, delivering, and returning products and services to global businesses and their customers, can achieve competitive advantages
4. Enables you to diagnose operational and business problems, develop and implement solutions for various kinds of multi-national organizations in the financial, commercial, and service sectors
5. Prepare you to start career as management trainee, operations manager, operations analyst, project manager, etc.College of Business is among the top four business schools in Asia: https://www.cb.cityu.edu.hk/About-the-College/Accreditation-and-Rankings/International-Rankings 
6. Entrance scholarships up to HK$265,000 are available for elite students: https://www.cb.cityu.edu.hk/Programmes/Undergraduate-Programmes/Scholarships 
7. Overseas exchange and summer programmes are available in over 200 partner universities around the globe!: https://www.cb.cityu.edu.hk/ug/admissions/exchange 
8. Over 80% of students secure local and global internship opportunities in areas including banking, accounting, IT and consulting.

Please visit the following website for the detailed curriculum:

Global Operations Management
 

BBA GOM graduates are prepared for careers as management trainees, operations managers, operations analysts, project managers, etc. They typically begin in areas such as consulting, financial operations, health care operations, procurement and sourcing, retail management and supply chain management.

Overseas Summer Programmes 

Students may participate in English immersion courses, which include components such as volunteer placements, homestays and cultural activities in Australia, Canada, New Zealand and the USA. Service Learning participants also provide voluntary services in less developed areas such as the Philippines, Thailand, Mongolia, Sri Lanka and Laos.

Operations Management Project offers a unique opportunity for the Global Operations Management students to participate in real business projects and to apply what they have learned in other GOM courses in solving business problems. Student teams will work under faculty supervision to solve operations management related problems and identify improvement opportunities for both service and manufacturing businesses. They will also gain practical experience in planning and executing a real business project.

BBA Global Operations Management
CityU GOM Buddies Facebook Page
Department of Decision Analytics & Operations
College of Business
Undergraduate Catalogue
CityUHK Scholarships for Hong Kong Talents
CityUHK Talents Programme

The BBA Business Decision Analytics (BDAN) programme aims to develop students’ qualitative and quantitative ability to solve business problems and make decisions through DEEP data analysis. We consist of two study streams:

Decision Analytics Stream:

• Provide professional training in business analytics, statistics, business intelligence (big data analysis), risk management, business knowledge and communication skills
• Develop students’ ability to manage and to analyze huge volume of business data using modern computer software which are popularly used in global business world
• Enable students to solve business problems by a judicious application of technical and practical skills
• Enable students to obtain internationally recognized professional qualifications such as SAS certification and Financial Risk Manager (FRM) Examinations
• Prepare students for a statistical and analyst position in the financial, commercial, and government sector

Data Informatics Stream:

• Provide professional training in data analytics, information management, business knowledge and communication skills
• Enable students to acquire knowledge in two different industries: Management Sciences and Information Systems
• Enable students to obtain international professional qualifications (Base SAS)
• Prepare students to work in the areas which require both data analytics and information management knowledge.

      1. BBA Business Decision Analytics programme offers you:

• Learn business analytics, statistics, business intelligence, risk management, information management skills
• Learn how to manage and analyse huge volume of business data using SAS, SPSS, Excel VBA and Python
• Flexibilities of choosing streams from Decision Analytics (DAN), and Data Informatics (DI)
• Flexibilities to take a double major in BBA Business Economics, BBA Finance, BBA Global Operations Management, BBA Information Management (Business Intelligence), BBA Management (Human Resource Management), and BBA Marketing
• Opportunity to apply for admission to the Joint Bachelor's Degree Program between City University of Hong Kong and Columbia University (http://gs.columbia.edu/cityu-hk/)

2. College of Business is among the top four business schools in Asia (https://www.cb.cityu.edu.hk/About-the-College/Accreditation-and-Rankings/International-Rankings)
3. Entrance scholarships up to HK$265,000 are available for elite students (https://www.cb.cityu.edu.hk/Programmes/Undergraduate-Programmes/Scholarships)
4. Overseas exchange and summer programmes are available in over 200 partner universities around the globe! (https://www.cb.cityu.edu.hk/ug/admissions/exchange)
5. Over 80% of students secure local and global internship opportunities in areas including banking, accounting, IT and consulting.

Please visit the following website for the detailed curriculum:

Business Decision Analytics

Our graduates are prepared to work in the areas which require data analytics, statistics and information management knowledge.

Many of our students are able to find summer internship, either by themselves or through our referral, in various industries. Below are some sharing from the students:

Gloria Andry Putri (Intern in HSBC)

Hi! My name is Gloria. In July 2022, I joined The Hong Kong and Shanghai Banking Corporation Limited (HSBC) as an intern in Commercial Banking, specifically in Business Banking - Strategy and Innovation. 

Job Nature

My daily tasks include data analysis to understand client behavior in our platform, research, and engaging with clients. One of the biggest projects I was assigned to support was the launch of the new platform called Business Go which allows me to communicate with different teams and divisions including marketing, IT, content, and many more. BDAN has prepared me with the essential skills including excel, SQL, and presentations which I could apply directly to the projects. 

Achievement and Learnings

During the internship, I was able to connect with like-minded people, have a better understanding of the business, and applied what I have learnt in university. Not to mention, my team has taught me on how to present data in a more efficient way to align with business expectations. This internship allowed me to find my passion in the financial industry and decide to pursue a career in banking.

Philomena Wang (Intern in Sigtica Limited) 

Hi, everyone! I’m Philomena, a current student majoring in Business Decision Analytics. In the summer of 2024, I had the opportunity to intern at Sigtica Limited, a start-up firm where I worked as a data analyst.

Job Nature

Sigtica Limited is a dynamic and fast-growing startup, and I was thrilled to secure a role as a data analyst. My solid background in programming and data analysis tools helped me stand out during the application process. Through this internship, I realized how valuable technical skills in machine learning and natural language processing are in today’s job market. My prior experience with programming languages and statistical analysis gave me the competitive edge needed to land this exciting opportunity.

Learning and Achievement

This internship marked a shift from my previous experiences, as it was more focused on computer science and model development. Although I initially encountered challenges adapting to the technical demands of the role, my perseverance and problem-solving skills enabled me to overcome these obstacles. I successfully built and fine-tuned a prediction model for Named Entity Recognition (NER), automating the extraction of key information from IPO documents. By leveraging the Transformer library, I developed a model that achieved an impressive F1 score of 95%, streamlining the process of analyzing large financial documents.

Throughout the internship, I gained invaluable experience working with different NLP platforms, including spaCy, Transformer, and ONNX. I was able to convert models between these platforms seamlessly, which enhanced my technical expertise. The data-related courses offered by DAO Department were particularly rewarding as they gave me a solid understanding of big data operations and statistics which is very important in the Internet industry.

Students are able to obtain internationally recognised professional qualifications including:

SAS Base Programmer Certification

SAS Advanced Programmer Certification

SAS Predictive Modeler Certification

The Financial Risk Manager (FRM).

Overseas Summer Programmes 

Students may participate in English immersion courses, which include components such as volunteer placements, homestays and cultural activities in Australia, Canada, New Zealand and the USA. Service Learning participants also provide voluntary services in less developed areas such as the Philippines, Thailand, Mongolia, Sri Lanka and Laos.

BBA Business Decision Analytics
BBA Business Decision Analytics Facebook Page
Department of Decision Analytics & Operations
College of Business
Hong Kong Statistical Society (HKSS)
Royal Statistical Society (RSS)
Statistical Society of Australia Incorporated (SSAI)
CityUHK Scholarships for Hong Kong Talents
CityUHK Talents Programme

Starting in 2026/27, high school applicants can directly apply for Year 1 entry to the prestigious Joint Bachelor’s Degree Programme offered by CityUHK and Columbia University. Graduates will earn degrees from both institutions. For JUPAS applicants, a separate application to Columbia University is required after submitting the JUPAS application.

1. BBA Artificial Intelligence in Business offers you:
   o    Smart Financial Services, Auditing and Internet Services
   o    Social media, mobile apps, big data/artificial intelligence and cloud services for business innovations
   o    Flexibilities of choosing streams from Business Intelligence (BI), Information Systems Auditing (ISA), Internet Services and Social Networks (ISSN), and Data Informatics (DI).
   o    Flexibility to take a double major in BBA Artificial Intelligence in Business and Accounting, BBA Artificial Intelligence in Business and Finance, BBA Artificial Intelligence in Business and Marketing or Artificial Intelligence in Business and Business Analysis.
2. To support the Government’s Smart City Blueprint for the better future of Hong Kong, the BBA Artificial Intelligence in Business aims to equip students with competent knowledge and skills of applying innovative technologies for business innovation, our students change the way of doing business in Hong Kong and the region.
3. The Department of Information Systems is committed to nurture smart people for smart business, with careers of the future.  We support our students to choose a second major in the College of Business.
4. College of Business is among the top four business schools in Asia (https://www.cb.cityu.edu.hk/aboutus/recognition/rankings/)
5. Entrance scholarships up to HK$265,000 are available for elite students (https://www.cb.cityu.edu.hk/ug/admissions/apply/scholarships)
6. Students with non-weighted 4 core and 2 best elective scores at or above 28 are guaranteed free choice of BBA majors (except JS1000) by the end of year 1 (https://www.cb.cityu.edu.hk/ug/admissions/apply/requirements/)
7. Students with non-weighted 4 core and 2 best elective scores at or above 30 are guaranteed free choice of 2nd BBA major by the end of year 1 (JS1001 and JS1018 are excluded from the 2nd major choices) ((https://www.cb.cityu.edu.hk/ug/admissions/apply/requirements/)
8. Overseas exchange and summer programmes are available in over 200 partner universities around the globe! (https://www.cb.cityu.edu.hk/ug/admissions/exchange)
9. Over 80% of students secure local and global internship opportunities in areas including banking, accounting, IT and consulting.

Why Study BBA Artificial Intelligence in Business?

BBA Artificial Intelligence in Business (AIB) nurtures students to become smart business professionals.

AIB IS Smart Double Major  

Our students have great flexibilities to complete a double major degree in Information Management and in Accounting, Finance or Marketing. Local core industries, such as financial services, professional services, logistics and trading services, are being transformed by big data and artificial intelligence (AI). Our graduates have outstanding opportunities to play a major role in this digital transformation process.

AIB IS Smart Innovation

Our students gain the knowledge and skills to apply modern information systems (e.g., AI, big data and cloud services) to business innovations. They can participate in a one-week Smart Business Study Tour to Stanford University and visit AAAF companies (Apple, Amazon, Alphabet and Facebook) in Silicon Valley, or join a one-month Smart Business Project Tour for visits and work experience in FinTech and/or BAT companies (Baidu, Alibaba and Tencent) closer to home.

AIB IS Smart Business

Our students gain a business mindset from exposure to new IS business strategies and Internet business models. They will gain the knowledge and skills to analyse high-growth technology companies and make wise investment decisions. They will also gain good communication and project management skills that will qualify them for project management jobs in multinational companies.

AIB IS Smart Choice  

Our students have opportunities to conduct undergraduate research or consulting projects with faculty members in the largest IS department in Hong Kong and one of the best IS department in the world for research productivity [1]. The Department provides Smart Business scholarships to support our undergraduate students in regional and international business competitions. Our students make business smart with information systems.

AIB IS Smart Future

Our graduates begin their careers as business analysts, data scientists, IT auditors, systems analysts and programmers in global banks, consulting and technology firms, such as HSBC, BOC, PWC, Apple, Alibaba, Facebook, Google and IBM.

In 2018, 99% of our graduates were hired immediately after graduation and 1% went overseas for further studies. The highest, average and lowest monthly salaries of BBA Information Management graduates were HK$24K, HK$18K and HK$13K, respectively.

[1] Research Ranking of the Association for Information Systems (https://www.aisnet.org)

Please visit the following website for the detailed curriculum:

IFMG 2021 Suggested Study Plan

Regularly. we organise "Internet+" study tours to visit new economic companies like AAAF (Amazon, Apple, Alphabet, Facebook) in USA and BAT (Baidu, Alibaba, Tencent) in China. We are committed to nurture smart people for smart business, with great careers of the future.

JS1017 Bachelor's Degree in Intelligence Information Systems (BDIIS)  
JS1018 BBA Global Business Systems Management (GBSM)   
Department of Information Systems    
CityUHK Talents Programme    
Undergraduate Catalogue

BBA Global Business Systems Management programme offers you:

1. Global Business + Internet Technologies = Smart Technology Business Investors and Global Business Managers.
2. Two exchange studies (in Europe/America/ Asia-Pacific region)Learn from and join Internet giants like AAAF (Alphabet/Google, Amazon, Apple, Facebook) and BAT (Baidu, Alibaba, Tencent).
3. The Department of Information Systems is committed to nurture smart people for smart business, with careers of the future.  
4. We support our students to choose a second major in the College of Business.
5. College of Business is among the top four business schools in Asia (https://www.cb.cityu.edu.hk/About-the-College/Accreditation-and-Rankings/International-Rankings)
6. Entrance scholarships up to HK$265,000 are available for elite students (https://www.cb.cityu.edu.hk/ug/admissions/apply/scholarships)
7. Overseas exchange and summer programmes are available in over 200 partner universities around the globe! (https://www.cb.cityu.edu.hk/ug/admissions/exchange)
8. Over 80% of students secure local and global internship opportunities in areas including banking, accounting, IT and consulting.

Why Study BBA Global Business Systems Management? 

BBA Global Business Systems Management (GBSM) aims to nurture students to become smart business managers.

GBSM IS Smart Global

The best way to learn about the world is to experience it. Two semester-long exchanges to recognised universities in the US, Europe and/or Asia encourage our students to develop a global mindset. Enjoy a flexible curriculum and choose courses during your exchange that match your own interests and needs.

GBSM IS Smart Tech

Our students develop a technology mindset as they learn how modern information systems such as AI, big data and cloud services are transforming the business world. They can participate in a week-long Smart Business Study Tour to Stanford University and visit AAAF (Apple, Amazon, Alphabet and Facebook) companies in Silicon Valley, or join a one-month Smart Business Project Tour for visits and work experience in FinTech and/or BAT (Baidu, Alibaba and Tencent) companies closer to home.

GBSM IS Smart Business

Our students also develop a business mindset as they learn about new IS business strategies and Internet business models. Students gain the knowledge and skills to analyse high-growth technology companies and make wise investment decisions. They also develop good communication and project management skills, which prepare them for management trainee jobs in multinational companies.

GBSM IS a Smart Choice

Our students have opportunities to conduct undergraduate research or consulting projects with faculty members in the largest IS department in Hong Kong and one of the best IS department in research productivity in the world [1]. The Department provides Smart Business scholarships to support our undergraduate students in regional and international business competitions. Our students make business smart with information systems.

GBSM IS Smart Future

Our graduates begin their careers as management trainees and business analysts in global banks, consulting and technology firms, such as HSBC, BOC, PWC, Apple, Alibaba, Facebook, Google and IBM.

In 2018, 94% of our graduates were hired immediately after graduation and 6% of our graduates went overseas for further studies. The highest and average monthly salaries of our graduates from BBA Global Business Systems Management were approximately HK$60K and HK$24K, respectively. Their average salaries were 36% higher than those of BBA graduates of the Business College.

[1] Research Ranking of the Association for Information Systems (https://www.aisnet.org)

Please visit the following website for the detailed curriculum:

GBSM 2021 Suggested Study Plan

Regularly, we organize “Internet+” study tours to visit new economic companies like AAAF (Amazon, Apple, Alphabet, Facebook) in USA and BAT (Baidu, Alibaba, Tencent) in China.  We are committed to nurture smart people for smart business, with great careers of the future.

JS1017 Bachelor's Degree in Intelligent Information Systems (BDIIS)  
JS1019 BBA Artificial Intelligence in Business (AIB)   
Department of Information Systems  
CityUHK Talents Programme   
Undergraduate Catalogue

Business IS Smart

Amazon, Facebook and Google have propelled business into a world of smart business. Business is made smart with information systems, such as those based on artificial intelligence (AI), big data and cloud services (ABC).

The Department of Information Systems in the College of Business is the largest Information Systems department in Hong Kong and one of the top three in the world for research productivity [1]. The Department is committed to nurturing smart people for smart business with careers of the future.

Technology IS Changing the World

AI, big data and cloud services have played important roles in business transformation today. Together with social networks, 5G mobile, FinTech and other information systems, these technologies are driving business innovations in financial services, accounting and professional services, online services and marketing.

Research IS Driving Innovation

We are among the best in Information Systems in the world. Our faculty members are doing cutting-edge research in information systems for business innovations. Our students are encouraged to conduct undergraduate research with faculty members in the Department.

Practice IS Useful

Our students will have opportunities to experience business in real-world contexts with leading business executives from our EMBA programmes and alumni.

The Department provides Smart Business Scholarships to recognise students with outstanding performance and support them in regional and international business competitions. Our students make business smart with information systems.

Information Systems IS Smart Business

The Department offers new and comprehensive information systems courses to meet the rapidly changing nature of information technologies such as social networks, mobile apps, AI, big data analytics, cloud services and FinTech. Our students will not only be equipped with the latest knowledge but also with communication and project management skills and professional attitudes. Our graduates will be well prepared to help companies make business smart with information systems.

Today IS Good

When you are admitted to the Intelligent Information Systems [Majors: BBA Global Business Systems Management / BBA Artificial Intelligence in Business], you will study general BBA courses in year one. At the end of year one, you can choose to major in either BBA Global Business Systems Management or BBA in Artificial Intelligence in Business.

Tomorrow IS Even Better

Our graduates start their careers as management trainees, business analysts, data scientists, system analysts and programmers in global banks, consulting and technology firms, such as HSBC, BOC, PWC, Apple, Alibaba, Facebook, Google and IBM.

[1] Research Ranking of the Association for Information Systems (http://www.aisnet.org)

1. Students will have a choice to choose from one of the two majors, i.e., BBA Global Business Systems Management and BBA in Artificial Intelligence in Business by the end of year one.
2. To support the Government’s Smart City Blueprint for the better future of Hong Kong, the BBA in Artificial Intelligence in Business aims to equip students with competent knowledge and skills of applying innovative technologies for business innovation, our students change the way of doing business in Hong Kong and the region.
3. The Department of Information Systems is committed to nurture smart people for smart business, with careers of the future.  
4. We support our students to choose a second major in the College of Business.
5. College of Business is among the top four business schools in Asia: https://www.cb.cityu.edu.hk/About-the-College/Accreditation-and-Rankings/International-Rankings 
6. Entrance scholarships up to HK$265,000 are available for elite students: https://www.cb.cityu.edu.hk/ug/admissions/apply/scholarships 
7. Overseas exchange and summer programmes are available in over 200 partner universities around the globe!: https://www.cb.cityu.edu.hk/ug/admissions/exchange 
8. Over 80% of students secure local and global internship opportunities in areas including banking, accounting, IT and consulting.

Applicants to this programme (admission code: 1017) will be considered for admission to first-year studies at the Department of Information Systems. Students will enter a major (current major options: Global Business Systems Management; Artificial Intelligence in Business) after one year of study. The top 40% of students# will have a free choice of majors offered by the Department. The other 60% of students will be allocated a major within the Department, subject to the availability of places and the selection criteria set by individual majors.

# based on CGPA with no failed grades and completion of at least 30 credit units including College/Department required courses

Please click here for details.

Please visit the following website for the detailed curriculum:

GBSM 2021 Suggested Study Plan (Please refer to the Year 1 courses)

IFMG 2021 Suggested Study Plan (Please refer to the Year 1 courses)

Regularly, we organise "Internet+" study tours to visit new economic companies like AAAF (Amazon, Apple, Alphabet, Facebook) in USA and BAT (Baidu, Alibaba, Tencent) in China. We are committed to nurture smart people for smart business, with great careers of the future.

JS1018 BBA Global Business Systems Management (GBSM)
JS1019 BBA Artificial Intelligence in Business (AIB) 
Department of Information Systems  
CityUHK Talents Programme  
Undergraduate Catalogue

BBA Finance provides rigorous training in asset valuation, portfolio and risk management, derivative securities, global investment and quantitative methods. The programme prepares you for key financial management positions in business and government sectors.

學習定性研究及定量研究的技巧與工具（例如：彭博、資產估值、投資組合及風險管理）以作金融及投資決定令你勝任企業（例如摩根大通集團、匯豐銀行、德意志銀行及瑞銀）及政府部門中的重要金融職位

JUPAS Entrance Requirements

Notes:  
- Besides Category A elective subjects, Mathematics extended modules (M1/M2) and “other languages” can also be used to meet the elective requirement. If students take both M1 and M2, they are counted as one subject only.  
- Applied Learning subjects are not counted as elective subjects.  
- For details of the alternative Chinese Language qualifications acceptable by the University for Non-Chinese Speaking (NCS) students, please click here.

For details of the programme’s curriculum structure, please visit the 'Undergraduate Catalogue'.

Graduates are ready to develop career as corporate strategist, management consultant, economist, private banker, investment advisor and key financial management positions in business and government sectors.

Graduate Profile

Financial / Insurance : 50% 

Business Service / Real Estate : 30% 

Transport, Storage and Communications : 4%

Rotman International Trading Competition

The Rotman International Trading Competition (RITC) is an annual event that brings teams of students and their faculty advisors from universities worldwide to participate in a unique 3-day simulated market challenge at University of Toronto in Canada. Teams are invited to participate in various activities including electronic and outcry trading cases, seminars with industry practitioners, and social events with their fellow competitors from around the world. For more details, please visit http://ritc.rotman.utoronto.ca/

Inter-University Algo Trading Contest

The contest invites students from renowned universities in Hong Kong and Mainland China to create and test the algo trading strategies. It serves as an ideal platform to transfer industry knowledge and skills to university students. It was initiated with the vision to identify and nurture algo trading talents at top universities; create a platform to access real life trading; and provide top performers with potential career opportunities / startup capital. For more details, please visit http://algocontest.cashalgo.com/

Overseas Summer Programmes

Students may participate in English immersion courses, which include components such as volunteer placements, homestays and cultural activities in Australia, Canada, New Zealand and the USA. Service Learning participants also provide voluntary services in less developed areas such as the Philippines, Thailand, Mongolia, Sri Lanka and Laos.

Young Scholars Programme

To nurture BBA students to become outstanding future leaders in the region/world, our Young Scholars Programme offers the following:

• overseas exposure during semester breaks, including study trips to renowned companies and universities;
• internship placements in multinational companies to be arranged locally or overseas;
• networking with top business students admitted locally and overseas;
• professional mentorships provided by professors and professional practitioners; and
• cultivation of social responsibility through community services and voluntary work.

Department of Economics and Finance
College of Business 
Undergraduate Catalogue
CityUHK Talents Programme 
CityUHK Scholarships for Hong Kong Talents

BBA Business Economics provides solid training in economic strategies for improving business operations, government policies and economic forecasting. Students are open for a wide range of career options, e.g. corporate strategist, management consultant, economist, private banker, investment advisor.

學習經濟策略以提升企業營運、政府政策及經濟預測

職業選擇廣泛 ：企業策略師、管理顧問、經濟學家、私人銀行家、投資顧問

與美國哥倫比亞大學及國立台灣大學合辦的雙聯學士學位課程安排

JUPAS Entrance Requirements

Notes:  
- Besides Category A elective subjects, Mathematics extended modules (M1/M2) and “other languages” can also be used to meet the elective requirement. If students take both M1 and M2, they are counted as one subject only.  
- Applied Learning subjects are not counted as elective subjects.  
- For details of the alternative Chinese Language qualifications acceptable by the University for Non-Chinese Speaking (NCS) students, please click here.

For details of the programme’s curriculum structure, please visit the 'Undergraduate Catalogue'

Graduates are ready to develop career as corporate strategist, management consultant, economist, private banker, investment advisor and key financial management positions in business and government sectors.

Graduate Profile

Financial / Insurance : 50%Business Service / Real Estate : 30%     
Transport, Storage and Communications : 4%

BBA Business Economics students are eligible to apply for the following joint degree programmes:

Joint Bachelor's Degree Programme in Business Economics with National Taiwan University (https://www.cb.cityu.edu.hk/ef/ug/programmes/NTU/)

Joint Bachelor's Degree Program between City University of Hong Kong and Columbia University (http://gs.columbia.edu/cityu-hk/)

Rotman International Trading Competition

The Rotman International Trading Competition (RITC) is an annual event that brings teams of students and their faculty advisors from universities worldwide to participate in a unique 3-day simulated market challenge at University of Toronto in Canada. Teams are invited to participate in various activities including electronic and outcry trading cases, seminars with industry practitioners, and social events with their fellow competitors from around the world. For more details, please visit http://ritc.rotman.utoronto.ca/

Inter-University Algo Trading Contest

The contest invites students from renowned universities in Hong Kong and Mainland China to create and test the algo trading strategies. It serves as an ideal platform to transfer industry knowledge and skills to university students. It was initiated with the vision to identify and nurture algo trading talents at top universities; create a platform to access real life trading; and provide top performers with potential career opportunities / startup capital. For more details, please visit http://algocontest.cashalgo.com/

Overseas Summer Programmes

Students may participate in English immersion courses, which include components such as volunteer placements, homestays and cultural activities in Australia, Canada, New Zealand and the USA. Service Learning participants also provide voluntary services in less developed areas such as the Philippines, Thailand, Mongolia, Sri Lanka and Laos.

Young Scholars Programme

To nurture BBA students to become outstanding future leaders in the region/world, our Young Scholars Programme offers the following:

• overseas exposure during semester breaks, including study trips to renowned companies and universities;
• internship placements in multinational companies to be arranged locally or overseas;
• networking with top business students admitted locally and overseas;
• professional mentorships provided by professors and professional practitioners; and
• cultivation of social responsibility through community services and voluntary work.

Department of Economics and Finance
College of Business 
Undergraduate Catalogue
CityUHK Talents Programme 
CityUHK Scholarships for Hong Kong Talents

Starting in 2026/27, high school applicants can directly apply for Year 1 entry to the prestigious Joint Bachelor’s Degree Programme offered by CityUHK and Columbia University. Graduates will earn degrees from both institutions. For JUPAS applicants, a separate application to Columbia University is required after submitting the JUPAS application.

BBA Business Economics provides solid training in economic strategies for improving business operations, government policies and economic forecasting. Students are open for a wide range of career options, e.g. corporate strategist, management consultant, economist, private banker, investment advisor.

學習經濟策略以提升企業營運、政府政策及經濟預測

職業選擇廣泛 ：企業策略師、管理顧問、經濟學家、私人銀行家、投資顧問

與美國哥倫比亞大學及國立台灣大學合辦的雙聯學士學位課程安排

BBA Finance provides rigorous training in asset valuation, portfolio and risk management, derivative securities, global investment and quantitative method. The programme prepares you for key financial management positions in business and government sectors.

學習定性研究及定量研究的技巧與工具（例如：彭博、資產估值、投資組合及風險管理）以作金融及投資決定令你勝任企業（例如摩根大通集團、匯豐銀行、德意志銀行及瑞銀）及政府部門中的重要金融職位

1. BBA Business Economics programme offers you:   
    o Learn economic strategies for improving business operations, government policies and economic forecasting.   
    o Wide range of career options: corporate strategist, management consultant, economist, private banker, investment advisor  

2. BBA Finance programme offers you:   
    o Learn qualitative and quantitative skills and tools (e.g. Bloomberg, asset valuation, portfolio and risk management) for making financial and investment decisions   
    o Prepare you for key financial management positions in business and government sectors (e.g. JP Morgan Chase, HSBC, Deutsche Bank, UBS  

3. College of Business is among the top four business schools in Asia (https://www.cb.cityu.edu.hk/About-the-College/Accreditation-and-Rankings/International-Rankings)  

4. Entrance scholarships up to HK$265,000 are available for elite students (https://www.cb.cityu.edu.hk/ug/admissions/apply/scholarships)  

5. Opportunity to apply for admission to the Joint Bachelor's Degree Programs between City University of Hong Kong and Columbia University (http://gs.columbia.edu/cityu-hk/), and between City University of Hong Kong and National Taiwan University (https://www.cb.cityu.edu.hk/ef/ug/programmes/NTU/)

Applicants to this programme (admission code: 1012) will be considered for admission to first-year studies at the Department of Economics and Finance. Students will enter a major (current major options: Business Economics; Finance) after one year of study. The top 40% of students# will have a free choice of majors offered by the Department. The other 60% of students will be allocated a major within the Department, subject to the availability of places and the selection criteria set by individual majors.

# based on CGPA with no failed grades and completion of at least 30 credit units including College/Department required courses

For details of the programme’s curriculum structure, please visit the 'Undergraduate Catalogue'.

Graduates are ready to develop career as corporate strategist, management consultant, economist, private banker, investment advisor and key financial management positions in business and government sectors.

.

Graduate Profile

Financial / Insurance : 50% 

Business Service / Real Estate : 30% 

Transport, Storage and Communications : 4%

Rotman International Trading Competition

The Rotman International Trading Competition (RITC) is an annual event that brings teams of students and their faculty advisors from universities worldwide to participate in a unique 3-day simulated market challenge at University of Toronto in Canada. Teams are invited to participate in various activities including electronic and outcry trading cases, seminars with industry practitioners, and social events with their fellow competitors from around the world. For more details, please visit http://ritc.rotman.utoronto.ca/

Inter-University Algo Trading Contest

The contest invites students from renowned universities in Hong Kong and Mainland China to create and test the algo trading strategies. It serves as an ideal platform to transfer industry knowledge and skills to university students. It was initiated with the vision to identify and nurture algo trading talents at top universities; create a platform to access real life trading; and provide top performers with potential career opportunities / startup capital. For more details, please visit http://algocontest.cashalgo.com/

Overseas Summer Programmes

Students may participate in English immersion courses, which include components such as volunteer placements, homestays and cultural activities in Australia, Canada, New Zealand and the USA. Service Learning participants also provide voluntary services in less developed areas such as the Philippines, Thailand, Mongolia, Sri Lanka and Laos.

Young Scholars Programme

To nurture BBA students to become outstanding future leaders in the region/world, our Young Scholars Programme offers the following:

• overseas exposure during semester breaks, including study trips to renowned companies and universities;
• internship placements in multinational companies to be arranged locally or overseas;
• networking with top business students admitted locally and overseas;
• professional mentorships provided by professors and professional practitioners; and
• cultivation of social responsibility through community services and voluntary work.

Department of Economics and Finance
College of Business 
Undergraduate Catalogue
CityUHK Talents Programme 
CityUHK Scholarships for Hong Kong Talents

Starting in 2026/27, high school applicants can directly apply for Year 1 entry to the prestigious Joint Bachelor’s Degree Programme offered by CityUHK and Columbia University. Graduates will earn degrees from both institutions. For JUPAS applicants, a separate application to Columbia University is required after submitting the JUPAS application.

CityUHK BBA Marketing stands out from other BBA and Marketing programmes by providing a pioneering approach “i-Marketing + Global Marketing & Marketing Analytics”:

i-Marketing +

• The “i” element of our programme refers to INTERACTIVE, INTERNATIONAL and INTELLIGENCE. 
• Our programme is practical and digital marketing-oriented. With its discovery-enriched curriculum design, students in CityUHK Marketing interact and connect with world-class professors, top business leaders, experienced alumni, and executives from partner companies. They are strong in teamwork, presentation, problem-solving, and communication with people of different backgrounds and cultures. As key technologies and trends will drive changes in the marketing industry, our various digital marketing courses are set to prepare students for facing the challenges of the digital marketing environment.
   

CityUHK BBA Marketing consists of two main streams:

Global Marketing Stream

The stream aims to equip students with marketing knowledge in a global context. Students are expected to be outgoing and culture-sensitive, and prepared to be exposed to marketing strategies and institutions in various regions and countries. They have to complete a foreign language course and may have a chance to join more than one exchange program during their study period.  All of these efforts ensure students are well-equipped and possess a strong foundation to succeed in the future world of work.

Marketing Analytics Stream

The stream aims to prepare students to be big data marketing experts with advanced data analysis skills. They are capable of interpreting and utilizing data to develop effective marketing strategies.  Students are expected to be strong in numeric skills and statistical knowledge and be proficient in social media and digital marketing.  Students may participate analytics-related internships and professional certification courses outside the program to become certified professionals in the field. 

Joint Degree Programs with ESSEC Business School (ESSEC) and National Taiwan University (NTU)

The Department of Marketing distinctly encourages students to broaden their horizons, and to engage actively in exchange and overseas internship programs. In line with its aspirations, the Department organizes joint degree programs with top universities - ESSEC Business School and National Taiwan University (NTU) - for elite students to obtain two internationally recognized degrees within 4 years. Students, through the program, could sharpen their sense of culture, while building all-rounded competitive strengths and developing their blueprint for future career development. The Department is committed to supporting students in pursuit of academic excellence. Scholarships are available for students admitted to the joint programmes

• ESSEC Business School (ESSEC) is one of the top Business Schools in Europe and one of those few Business Schools well-recognized by all EQUIS, AMBA, and AACSB. It is ranked #1 – Bachelor of Business Administration ranking 2025 - Le Point, and #1 – Bachelors of Business Schools 2025 – Le Figaro Etudiant. ESSEC provides internationalized education: one-third of its students are from 98 countries and it has been receiving over 500 inbound exchange students around the globe every year. More can be found at https://www.essec.edu/en/ 
• National University of Taiwan (NTU) is the top one university in Taiwan ranked 63th on QS World University Ranking in 2026, being the only university ranked within the Top 100 Universities in the World. NTU is the alma mater of many eminent Taiwanese, including the Nobel Prize winner. More can be found at https://www.ntu.edu.tw/english/ 

The CityUHK BBA Marketing programme not only provides students with an interactive Internet-related learning environment and international exposure, but also with practical opportunities through which they can address real business issues by working collaboratively with local and global companies and peers. Students can combine classroom learning with on-site internships by working in top companies. 

CityUHK BBA Marketing is your best choice, setting you apart from other marketing graduates in the industry.

The College of Business is among the top three business schools in Asia (https://www.cb.cityu.edu.hk/About-the-College/Accreditation-and-Rankings/International-Rankings)

Entrance scholarships of up to HK$265,000 are available for elite students (https://www.cb.cityu.edu.hk/ug/admissions/apply/scholarships)

Overseas exchange and summer programmes are offered at over 200 partner universities around the globe! (https://www.cb.cityu.edu.hk/ug/admissions/exchange)

Over 80% of students secure local and global internship opportunities in areas including banking, accounting, IT and consulting.

For details of the programme’s curriculum structure, please visit the 'Undergraduate Catalogue'.

Marketing careers are not only exciting and rewarding, but can also lead to top management positions. Marketing is an ideal field for those who enjoy working in teams and formulating strategies for company growth.

Business Career Services

The Business Career Service is committed to helping you enhance your employability by guiding you through all stages of the career development process, and by providing you with personalised career consultation with a coordinated team of advisors, plus career development workshops and career fairs, recruitment events, and up-to-date career-related information. We offer students unique opportunities to build sustainable networks with industry communities. We aim to achieve these goals through providing

• Personalized service
• Up-to-date information
• Sustainable networks
• Coordinated advisors

Mr Kunal Parwani

Head or Risk, Asia-Pacific (Regulated Businesses)
Amazon

“The Marketing Programme has equipped me with the skills and knowledge necessary to embark on an illustrious career. The many academic and co-curricular opportunities, combined with the unfailing support and guidance from the Department’s renowned academics, provide a platform enabling ambitious students to excel and to realise their dreams”.

Mr Vincent Ha

Co-founder & CEO
VeTrackr Limited

“I really enjoyed the courses in CityU Marketing, and the lecturers were very good at both equipping us with the necessary knowledge in business and marketing and helping us to plan our careers. The most impressive thing about this programme is that all students have the chance to practise their marketing skills in the real business world during the final year projects. It was a valuable experience, and we worked with senior executives from multinational corporations. I am proud to be an alumnus of CityU Marketing”.

Ms Sherry Cheung

Managing Director
Ad Hoc Marketing Communication Limited

“Let me take this opportunity to thank everyone in the Department of Marketing. The professors and lecturers in the programme inspired me in terms of entrepreneurship, creativity and business ethics. Equipped with this valuable knowledge, I started my second business in sustainable education and kids’ soccer training, and now I am the Principal of the school. My first business was a marketing agency that I ran for 13 years”.

Ms. Ringo Leung

Executive Director
Investment Banking Division, Morgan Stanley Asia Limited

“I’m so blessed and proud to be an alumnus of CityU Marketing. What I’ve learned and experienced during the whole program inspired me to be a confident, all-round person with different types of skills and abilities to gradually stand out from the challenging business world. I was not born to be a marketing person, but the professors and lecturers shaped and molded my mind about how and why marketing / interpersonal skills and knowledge are indispensable in the real business world.”

Mr. Tommy Yeung

Assistant General Manager
New World Development

“I valued my learning journey in CityU BBA Marketing program. With a comprehensive curriculum and expert faculty, I gained the knowledge and skills necessary for success in my chosen field. The supportive and collaborative learning environment fostered my personal growth and development. The emphasis on practical problem-solving equipped me to tackle real-world challenges with confidence. Thanks to the challenging final year projects, the networking opportunities and industry connections enhanced my professional prospects. The program empowered me to thrive and achieve my goals.”

Ms. Agnes Pun

Partner & Executive Director 
Asia Bankers Club & Golden Emperor

“Throughout my studies in the Marketing major, I have gained a solid understanding of marketing principles and strategies, supported by real case studies featuring companies like Watsons. Collaborating with brands and teammates, these case studies have provided me with practical knowledge and the ability to apply marketing concepts to real-world situations. Overall, I am equipped with valuable skills and strategic thinking to navigate the ever-evolving marketing landscape and drive business success. As a result, I feel more prepared than other fresh graduates in the same position to excel in my career.”
 

More alumni sharing can be found at:

https://www.youtube.com/watch?v=D3kNZR-wOXM

https://www.youtube.com/watch?v=zbHvmO6yQFE&t=5s

https://www.youtube.com/watch?v=DGodevmY6BU&t=8s

https://www.cb.cityu.edu.hk/mkt/bbamkt/Fruitful-U-life/Student-Alumni-Sharing/
 

Company Consultancy Project

We emphasize current issues in Marketing and provide ample learning opportunities for students to gain professional competence and create their own success stories. Our students work as professional consultants, and their tasks involve understanding consumer buying behavior, analyzing key competitors, and formulating creative and cost-effective marketing strategies to explore new business opportunities.

Details can be found at https://www.youtube.com/watch?v=P737v2TtZNU

Some of our Company Partners

The Company Consultancy Projects are well recognized in the industry and widely reported in the media. All of the participating companies highly commend the students for their creativity and presentation skills. Every year, many outstanding students have received Company Consultancy Project Awards for their innovative strategies and contributions.

Internship Programme

Our students gain rich work experience through internship programmes, which include the Disney Cultural Exchange and Business Practice Internships organised by the College of Business. They enjoy the numerous opportunities offered to them in prominent advertising firms and in the marketing departments of global brands.

Business Leader Forum

To provide students with a more concrete and in-depth understanding of the real business environment, we regularly invite marketing professionals and business leaders from different sectors to share their unique work experiences and success stories with students. Dinner events with the speakers are arranged, to provide students with valuable opportunities to interact with business leaders. Past guest speakers include Mr Wing-Ching Shih (Founder of Centraline Property Agency Limited), Ms Ming Chan (General Manager of Hong Kong Airlines) and Ms Lily Au (Managing Director of General Mills Hong Kong and Taiwan).

Overseas Summer Programmes 

It is Derek Fung’s exchange story at the University of Bath in UK. He celebrated Holi Festival with his friends!    
“No matter where you are, led your colorful life!”

It is Chelsi Chan’s exchange story at the University of New Hampshire in US. She spent a relaxing afternoon on the Brooklyn Bridge.    
“Endeavor something remarkable when you are young.”

Strategic Marketing Committee

More can be found here.

Department of Marketing  
College of Business  
Undergraduate Catalogue 
CityUHK Talents Programme  
CityUHK Scholarships for Hong Kong Talents